Léonard Rodriguez
Web Manager and Web Freelance
I am Web Manager at Novoceram and Web Freelance in my spare time.
Do not hesitate to contact me if you need a website or a web-marketing service like search engine optimization (SEO), search engine advertising (PPC), email marketing, social media marketing or web analytics.
Download my Curriculum
My Education Background
I studied 5 years (2004-2009) at EMLV (the Management Business School of Léonard de Vinci) in Paris - La Défense in France.
In 2004, I enrolled in the Marketing & Management program. Midway through finishing my degree I moved to Malaga in Spain to improve my language skills, and to have an experience in a different cultural environment.
I went back to Paris in 2007 to specialize in Web-marketing and to finish my Master degree (five years).
MagNews
Account Executive / Project Manager / Web-Marketing Consultant
From 2009 to 2011, I have had the opportunity to work in many different roles at Diennea MagNews, a European very important company in Direct Marketing:
Web Marketing Project Manager: Management of Email Marketing and Search Engine Marketing campaigns.
Web-Marketing Consultant: Management and Optimization of the Diennea MagNews internal Web-Marketing activities (SEO, PPC, email marketing, web analytics).
Development and Introduction of New Services (Management and Optimization of Web-Marketing multichannel Campaigns for international clients).
French Market Development Manager: Development and launch of new products and services on the French market, participation to the "Salon de l'Ecommerce" in Paris.
Novoceram
Web Manager
After working in a web agency for 2 years, I accepted to work at Novoceram - Gruppo Concorde, one of the world leaders in the ceramics sector, as Web Manager.
Here are the missions i have completed:
- Website analyze to prepare the redesign of a website more ergonomic, SEO friendly and E-commerce oriented
- Increase traffic and Visitor conversions with SEO and PPC
- Creation and Management of Novoceram Social Network accounts (Facebook, Twitter, Flickr, Youtube, Google+)
- Internation and multichannel Project: The Passion Project (Facebook application, Facebook custom tabs, Facebook advertising, email marketing campaigns, DPR)
- E-mail Marketing (creation, management and optimization of email marketing campaigns)
- Management of Novoceram E-Reputation
My Skills
Languages:
French
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English
Italian
Spanish
Desktop:
Word 2011
Excel 2011
Access 2011
PowerPoint 2011
Languages (code):
CSS
HTML
Php
Sql
CMS:
Joomla
Drupal
Wordpress
Software for Web Design & Dev:
Dreamweaver
Notepad++
Photoshop
Illustrator
Fireworks
Gimp
Software of Search Marketing & Analytics:
Seoelite
IBP
Google Adwords Editor
Google Adwords
Google Webmaster Tool
Google Analytics
Google Ad Planner
Facebook Advertising
E-mail Marketing Software:
MagNews
Litmus
