Léonard Rodriguez

Léonard Rodriguez

Web Manager and Web Freelance

I am Web Manager at Novoceram and a Web Freelance in my spare time.
So not hesitate to contact me to build a website or to provide web-marketing services such as Search Engine Optimization (SEO), Search Engine Advertising (PPC), Email Marketing, Social Media Marketing or Web Analytics.

Download my Curriculum

My Educational Background

I studied for 5 years (2004-2009) at EMLV (the Léonard de Vinci Business School), Paris - La Défense - France.
In 2004, I enrolled in the Marketing & Management program. Midway through the program, I moved to Malaga, Spain to improve my language skills and to experience a different cultural.
I returned to Paris in 2007 to do a Web-Marketing specialization ans complete my Masters Degree Program (5 years degree).

emlv
MagNews

MagNews - Diennea

Account Executive / Project Manager / Web-Marketing Consultant

From 2009 to 2011, I had the opportunity to work in different roles at Diennea MagNews, a leading European Direct Marketing company.
Web Marketing Project Manager: Managing Email Marketing and Search Engine Marketing campaigns.
Web-Marketing Consultant: Management and Optimization of Diennea MagNews internal Web-Marketing activities (SEO, PPC, E-mail-Marketing, web Analytics).
Development and Introduction of New Services (Management and Optimizing Web-Marketing multichannel campaigns for international clients).
French Market Development Manager: Development and launch of new products and services in the French market, participation in the "Salon de l'Ecommerce" in Paris.

Novoceram

Web Manager

After working in a web agency for 2 years, I accepted to work at Novoceram - Gruppo Concorde, one of the world leaders in the ceramic sector, as Web Manager.
Here my activities are:
- to analyze the website, redesign it to make it more ergonomic, SEO friendly and E-commerce oriented
- Increase traffic and Visitors conversion with SEO and PPC
- Creation and Management of Novoceram's Social Network accounts (Facebook, Twitter, Flickr, Youtube, Google+, Pinterest)
- Internation and multichannel Project: The Passion Project (Facebook application, Facebook custom tabs, Facebook advertising, email marketing campaigns, DPR)
- E-mail Marketing (creation, management and optimization of email marketing campaigns,)
- Management of Novoceram E-Reputation

novoceram

My Skills

Languages:
frenchFrench
englishEnglish
ItalianoItalian
spanishSpanish

Desktop:
WordWord 2011
ExcelExcel 2011
AccessAccess 2011
PowerPointPowerPoint 2011

Languages (code):
cssCSS
htmlHTML
phpPhp
sqlSql

CMS:
JoomlaJoomla
DrupalDrupal
WordpressWordpress

Software for Web Design & Dev:
DreamweaverDreamweaver
NotepadNotepad++
PhotoshopPhotoshop
IllustratorIllustrator
FireworksFireworks
GimpGimp

Software of Search Marketing & Analytics:
Seo EliteSeoelite
IBPIBP
Google Adwords EditorGoogle Adwords Editor
Google AdwordsGoogle Adwords
Google Webmaster ToolGoogle Webmaster Tool
Google AnalyticsGoogle Analytics
Google AdPlannerGoogle Ad Planner
Facebook AdvertisingFacebook Advertising

E-mail Marketing Software:
magnewsMagNews
mailchimpMailChimp
litmusLitmus

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